Tag Archives: product strategy

Identifying the Right Problem

“If I had asked people what they wanted, they would have said faster horses.” So said Henry Ford (apocryphally, it turns out), and the misquote has been used for years to justify developing products without thorough customer input. As many innovators soon discover, though, software development is not a Field of Dreams, if-you-build-it-they-will-come scenario. If […]

What You Can Learn From The PatientFocus Tech Pivot

When Kyle Duke joined PatientFocus, the company was feeling the kind of pain every company wants to feel. It was growing. Fifteen years ago, the market wasn’t ready for PatientFocus. At that time, healthcare costs were primarily covered by insurance. Only 10 percent (or less) of a provider’s revenue came from individual patients. Of that […]

How To Think Like a Product Owner in 2017

It’s official. Software has eaten the world, just like Marc Andreessen predicted. No matter where you turn, you will find software products and solutions. Sometimes they’re amazing and the perfect solution. Sometimes…not so much. Either way, in 2017 more people will begin to focus on product development and building great products. After all, if you’re […]

Technical Debt: What It Is And Why It Matters

You may not have heard the term “technical debt” before if you aren’t a developer. But, if you’ve worked with custom software at all, you’ve almost certainly felt the effects. So, what is technical debt, and what can you do about it? Techopedia has a pretty solid definition: Technical debt is a concept in programming that […]

Analysis Paralysis: The Secret Questions to Breaking the Cycle

Business leaders like Richard Branson and Mark Zuckerberg are famous for making quick decisions to launch and grow their companies. “Move fast and break things” has become a Silicon Valley mantra that permeates all of business. But since not everyone is superhuman like the Bransons and Zuckerbergs of the world, you might struggle to make […]

Product Spotlight: The Planning of Rivers of Rhythm

This post is the second of a series about the planning, design, and development of The National Museum of African American Music’s digital exhibit: Rivers of Rhythm. In this post, product strategist Tomiko Peirano discusses the concepting and planning of the application, as well as the user testing process. The first post in the series can be […]

What Are Your Product Cornerstones and Why Do They Matter?

Here at Centresource, we love building cool stuff. Building software is like building a house – before you start picking out the floor plan, paint colors and appliances you need to pour your foundation. For us and our software, that means clearly defining answers to the following question – “what are we building, for who […]