Tag Archives: Planning

Identifying the Right Problem

“If I had asked people what they wanted, they would have said faster horses.” So said Henry Ford (apocryphally, it turns out), and the misquote has been used for years to justify developing products without thorough customer input. As many innovators soon discover, though, software development is not a Field of Dreams, if-you-build-it-they-will-come scenario. If […]

What You Can Learn From The PatientFocus Tech Pivot

When Kyle Duke joined PatientFocus, the company was feeling the kind of pain every company wants to feel. It was growing. Fifteen years ago, the market wasn’t ready for PatientFocus. At that time, healthcare costs were primarily covered by insurance. Only 10 percent (or less) of a provider’s revenue came from individual patients. Of that […]

Business Software Tools You Need to Consider

It’s 2017. MOST businesses today use software in some way or another. We’ve talked about custom and off-the-shelf software before, but regardless of what your business model is, you probably need at least some off-the-shelf software to run it. Small businesses need to answer a new question: not “Should we incorporate tech into our practices?” […]

How To Think Like a Product Owner in 2017

It’s official. Software has eaten the world, just like Marc Andreessen predicted. No matter where you turn, you will find software products and solutions. Sometimes they’re amazing and the perfect solution. Sometimes…not so much. Either way, in 2017 more people will begin to focus on product development and building great products. After all, if you’re […]

Analysis Paralysis: The Secret Questions to Breaking the Cycle

Business leaders like Richard Branson and Mark Zuckerberg are famous for making quick decisions to launch and grow their companies. “Move fast and break things” has become a Silicon Valley mantra that permeates all of business. But since not everyone is superhuman like the Bransons and Zuckerbergs of the world, you might struggle to make […]

Who Is Your Master?

The Iron Triangle is the scope, budget, and timeline of your project. From these three strong components, who is your master? That is the most valuable question you will be asked in the lifetime of your website or web application engagement. Your answer guides the team through all stages of strategy, planning, development, and project […]

5 Reasons To Choose a Digital Agency Over a Unicorn

So here’s the scenario: you have a product you want to build, but like most people you are not one of those “coder” types. At a minimum, you need to hire a freelance web developer to bring your idea to life. Ideally, this developer also has the vision and technical know-how to help with product development, too. […]