centre{source}

We’re thrilled to announce that centre{source} was recently named as a 2008 Nashville Area Chamber Future 50 company by the Nashville Chamber of Commerce. The Future 50 is an annual recognition program celebrating the fifty fastest-growing, privately owned companies headquartered in Middle Tennessee. The last year has been a major growing period for our firm, and we’re honored to be listed for what, in retrospect, amounts to a whole lot of hard work.

Great news! The first version of the Doctrine 1.0 branch has been released as BETA1. The project is on schedule to release Doctrine 1.0 on September 1st 2008.

Here’s a story that serves as proof that Interactive Strategy makes it easy (and valuable) to build closeness with your customers:

A few weeks ago on the symfony blog, Fabien announced that as of symfony 1.1, Doctrine is officially supported. The documentation will slowly be updated and converted from Propel to Doctrine.

You know what I am talking about - all those email lists you have signed up for but you never read them. You even have a separate email account just for that. You had to get those offers for that weekend trip to Las Vegas you will never have enough time to go to or for some reason you wanted to get alerts when a friend posts a survey on your Facebook page as it happens.

I’ve seen this a few too many times now – a business starts talking about interactive strategy. They become convinced that they need to do more with the web to leverage the power of their brand and find new customers. (Yes!) They start to understand that people are starting to spend more of their free time on the web than in front of most other media. (Bingo!) They learn that people are more familiar with how to use a search engine than they ever were with setting a VCR clock. (Huzzah!)

Pay per click, cost per impression, return of investment(ROI), and conversion rates are some typical buzzwords you will hear while devising an online advertising strategy. Add Click-to-Donate to that list. This is not new but a reemerging trend from the late 1990s. Click-to-donate provide users the ability to give back to the cause of their choice.

One of the most difficult things for me is color coordination. Picking the right color combinations for the right task or job at hand is not all just having a good eye. You can mathematically get the right color sets. If you are not a designer this can be daunting and can make your application or website be a complete flop. I know a few online sites such as http://www.colormatch.dk and http://colorblender.com can help you make the right choices. I wanted to throw a spotlight on Adobe Kuler. It has a variety of delivery methods to the user.

Number 3...fantastic!
The answer to last week's puzzle can be found below.

We're proud to say that centre{source} was named as one of the ten most dependable web design firms in the southern US in the April 2008 issue of Entrepreneur magazine!

This is our second year to be selected in this list, which is compiled by Goldline Research.

We always strive for excellence in delivering results to our client, and we're thrilled to be recognized for our work.