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Posts in the category Interactive Strategy...

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Spy On Your Site Visitors With ClickTale

Over the course of the past few months, our designers and strategists have been hard at work brainstorming and creating a new centresource.com. We’re nearing the completion of this site and can’t wait to share it with you! One thing that we found to be helpful when strategizing the format and features for the new…

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FIREWORKS Sold Here!!!

I live in the wonderful town of Pleasant View, Tennessee. It’s located about a 30 minute drive northwest of Nashville. Yesterday, as I passed exit 31 on I-24, I saw a sign in bold red letters proclaiming… “FIREWORKS Sold Here!” Nothing too fancy or flashy, just red paint on a white sign. I began to…

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AuTube.tv

This week we launched a brand new site for another great cause. AuTube.tv — a project of the Dan Marino Foundation — focuses on building connectivity and community anyone either on the autism spectrum or in the autism community.  They call it an “issues-based social network” — it’s a unique concept in which each month…

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What’s with the funny symbols on Twitter?

Thanks to Oprah (@oprah), the CNN (@cnn) / Ashton Kutcher (@aplusk) follower race, and almost every other news organization, there has been a recent influx of non-tech users being introduced to the wonderful world of Twitter.  In general, Twitter is a pretty basic system to use and understand: it centers around the simple question “What…

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Think Nationally, Work Locally: The New Vaco.com

We’re proud to announce the launch of one of our new projects: the new Vaco.com. Vaco – a Nashville-based recruiting, placement, and consulting firm — reached out to us in 2008 to help update their web presence and create a site that better serves their internal and external stakeholders. In the months since, we’ve worked…

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Snuggling Your Customers

Here’s a story that serves as proof that Interactive Strategy makes it easy (and valuable) to build closeness with your customers:Last week, we started using Adobe’s Acrobat.com Buzzwords service for document sharing. (Check it out if you haven’t yet – very cool, very useful free online tool that made collaboration on a new project very…

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Ready for Interactive? Take a Tour 2.0

I’ve seen this a few too many times now – a business starts talking about interactive strategy. They become convinced that they need to do more with the web to leverage the power of their brand and find new customers. (Yes!) They start to understand that people are starting to spend more of their free…