No planning, no documentation, no problem. That is the Agile development approach right? Well, I might be new to this Agile approach, but I would argue it’s MORE. I am a Project Manager by heart, so NO planning and NO documentation is simply unacceptable. Sorry Dilbert. Seeing how Agile Development is a buzz lately, I…
We have a series of internal meetings called “Lunch & Learns” where a CentreSource staff member will spend the lunch hour sharing some tip, tool or best practices about a topic in which they are knowledgeable to the rest of the team. Yesterday, I covered the topic of screencasting and gave a basic overview as…
Surprising Stats: According to Nielsen, retailers still spend an estimated 60–70 percent of their marketing budget on printed ad circulars. Despite a drop in response rates from 28 percent in 2005 down to 20 percent in 2010, printed circulars are still taking 60-70 percent of marketing budgets. Pretty staggering when you stop and think about…
In a melodramatic attempt to close up my time here at Centresource, I figured I would reflect on some lessons learned… As a manager, you set the weather. Our CEO, Nick told me early on “you set the weather for your department”. At the time I had never heard the expression before. Here’s how I…
Hang Out – As a new Nashville resident and a Cincinnati native, I make every effort to connect with my family back home. Recently my family had a hang out session, connecting us across 3 states. Seeing my parents and two brothers all on one video chat was pretty amazing. The camera switching feature (it…
We have some exciting news about one of our recent projects! Over the past few months we’ve been working on 15-year-old music sensation Payton Rae’s website as well as the strategy leading up to the release of her first EP. Well, (drumroll please) the record went on sale last week and hit #4 on iTunes…
Business Insider surveyed 850 readers to deep dive iPad usage, its effect on other devices, and how people view tablets in a world of iPad domination. You can view the entire article here. Here is my analysis of the results & how they represent larger trends in the industry: * 30% of iPad owners have…
I always knew one day robots would take over my job. And no offense to CS Maxximus, of course, but I’ve always wanted to believe that the creative arts have a long life ahead of them because they’re just that: creative (read: non-robotic.) But, alas, the beginning of the end may be here for me….
In order for an Operations department to move willingly into a ROWE environment, the R must be clearly understood. This gets even trickier at an agency where everyone does something slightly different. Should a designer be measured in the same way as a developer? What about a strategist tasked with understanding the business needs of our…
The infamous line, “Wont you be my neighbor?” certainly came to mind when we were introduced to NeighborMD, a start up company run by former CEO of O’Charley’s. With the unique vision of taking a walk-in urgent care facility and igniting it with a comfortable, “Starbucks-esque” environment, it was clear that creating an innovative web-presence…
