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INTERACTIVE AGENCY
Interactive Strategy
Marketing
Building the Game Day Experience: Coastal Carolina
We are really excited to announce the launch of a new interactive portal for Coastal Carolina University’s Athletic Department to help promote football ticket sales. They shared with us this press release they sent out earlier this week about the site.
You can check out the site at www.CoastalTix.com.
Bottoms up! CentreSource launches new site for Yazoo Brewing Co.
This past Friday, Yazoo Brewing Company held their grand opening for their new Taproom in Downtown Nashville. To coincide with the opening, we also launched their new Web site. The site gives the visitor an overview of the brewery and invites them to discover the many lines of beer that Yazoo has to offer. The visitor can also buy merchandise as well as find out the latest news from their blog and Twitter accounts.
Check out their site at www.yazoobrew.com.
Have a seat: CentreSource launches NashvilleOfficeFurniture.com
We recently launched the Web site for Office Furniture & Related Services (OFRS). As a merchant of new, used and refurbished office furnishings, we built the site so that it would allow visitors to drill down to exactly the product that fits their needs. For OFRS, the site serves as a 24-hour, 7-days a week salesperson. As part of our line of Management services, we will also be working with OFRS to create a powerful SEM campaign to drive highly-targeted leads to their Web site.
Dr. TweetLove or: How I Learned to Stop Worrying and Love Twitter
Never talk smack about Twitter at @centresource. Ever.
When I first joined @centresource, I made the mistake of referring to Twitter as “the annoying gnat of the Internet world.” Within three hours, my comments sparked a company-wide “dialogue” — first across three tables at a local Nashville restaurant, next spreading to an email debate with the strategy department, and finally culminating with an in-depth discussion on the merits of Twitter with our CEO. Great first week of work.
The Bounty Bev Logo Design Process
When we were approached by Bounty Bev to design their logo and initial web presence, I was beyond excited. Distributor of Fort Collins Brewery and Caldera Brewing Company, Bounty Bev is small, willing to take chances, passionate about what they do, and ready to receive creative and branding direction. My favorite type of client to work with.
Having just wrapped up the logo design, I thought it would be fun to share with you an overview of the process.
“That was Awesome!” Understanding the Key Components of Experience Design
When was the last time you had a really enjoyable experience with a product or service? Do you remember how it made you feel? Do you remember what about it made you feel that way? What about your experience stuck out most in your mind? If you are like me, some of these questions can be fairly difficult to answer, while others may be incredibly obvious. On top of this, the answers may seem clearer in one case than they do in another. Welcome to the world of experience design. This post is primarily taken from the first part of a presentation I made a BarCamp Nashville in 2009, entitled “Whoa! Creating Engaging User Experiences“.
Slide from Whoa! Creating Engaging User Experiences
ShopItToMe: Strategies for Reducing Your Unsubscribes
It’s happened to most all of us. We see some site that has great deals on products or services, and we sign up for an email list. But then, after receiving an email a month/week/day/hour, it gets to be too much noise and we hit that all-too-familiar “unsubscribe” link in the footer of the email.
Delivered: OHL launches three new Web properties
When a leader in global supply chain solutions contacted us about overhauling their Web site, our top priority was to make sure that we delivered on their expectations. That is why we are proud to announce the launch of the new OHL.com, OHL Excellence and the OHL Media Center.
Ozburn-Hessey Logistics (OHL) specializes in third party logistics (3PL) services, meaning that they partner with other businesses to meet their supply chain demands on a rapidly scalable platform. Our goal for the site was to communicate nearly 60 years of experience in a way that appeals to logistics decision makers. One of the ways that we achieved this is by producing a video that you can view right on their home page. The video features two people representing very different businesses, but one shared need — a partner for their global distribution network.
Dive In! New Ocean Futures Society site launches
We just wrapped up work on a site that we did for Ocean Futures Society, a non-profit marine conservation and education organization. The group’s chairman and spokesman is Jean-Michel Cousteau, son of the legendary ocean explorer Jacques Cousteau. OFS serves as a “Voice for the Ocean” by communicating in all media the critical bond between people and the sea and the importance of wise environmental policy.
CentreSource provides the creative firepower behind hot new iPhone game
Screenshot from gpsAssassin's attack screen.
It probably comes as little surprise that our team members are very attached to our mobile devices. A quick look around the office turns up at least a dozen iPhones and Blackberries. Yes, we are very up on the latest trends in mobile computing. But what you do not know is that many of our employees lead a double life as an elite group of assassins for hire!
