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Posts from Kerry Woo...

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Couple Sues Google Over “Street View”

According to the Smoking Gun website, “A Pittsburgh couple is suing Google for invasion of privacy, claiming that the web giant’s popular “Street View” mapping feature has made a photo of their home available to online searchers. Aaron and Christine Boring accuse Google of an “intentional and/or grossly reckless invasion” of their seclusion and privacy…

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Visual Thinking: The Back of the Napkin

I ran across this new book from my friends over at 800ceoread.com: The Back of the Napkin. Being a visual learner*, I was inspired to see examples of great stories contained within. This book is ideal for those involved with strategy and project planning as people are wired with an innate ability to “look, see,…

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The New ROI: Return On Influence

Chris Brogan, co-founder of PodCamp and Julien Smith, a podcaster in Canada write an interesting manifesto about a new kind of economics on the web: Trust.At the core of trust is building relationships. We encounter all types of relationships: fake, manipulative, or worse, toxic. These type of relationships are not profitable to maintain – certainly…

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Cubicle Makeover

While inhaling paint fumes from our next door tenants, I was intrigued about this article from Lifehacker: The Coolest Cubicle Contest. View the entries and enter; the winner will take home a $500 Amazon Gift Card.

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50 Questions to Evaluate the Quality of Your Website

Carsten Cumbrowski posted a article, “50 Questions to Evaluate the Quality of Your Website” that is useful for website owners, designers, bloggers and search engine marketers to consider. Here is a long and pretty detailed list of questions that a website owner should asked himself about his own website. If the answer to every question…

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Everybody’s Talking About Me

At the Reputation Monitoring & Management Through Search track at the SMX West Conference, author Andy Beal led a session on keeping your web credibility intact.Even though we’ve been taught the childhood rhyme, “Sticks and stones may break my bones, words will never hurt me,” keep in mind this was written prior to the Internet!…

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Search Marketing Expo Notes

I’m back from Santa Clara, California, ready to put into practice all of the ideas I took away from the Search Marketing Expo.It’s always a challenge to fly anywhere via Chicago’s O’Hara Airport with multiple delays, cancelled flights and lost luggage, but at the end of the day, it was worth spending the time to…

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Create an Album Cover

Since centre{source} is a interactive strategy firm based in Nashville, Tennessee or affectionately known as “Music City, USA”, it’s only appropriate that we share this fun exercise with our blog / designer audience.Every guitar picker in Nashville will eventually need a CD Album Cover. Here’s a fun 10-Minute Graphic Design Challenge: Create an Album Cover…

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interactive plaid

No matter how hard we try, plaid will NEVER work as part of a corporate branding strategy. “em are the best tools I ever did see for op-mazaytin’ a website I ever did see, ahtayuWUT!” sez Kerry to Hannah.

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Voting from a Marketing Perspective

I have never considered voting as marketing. After reading Seth Godin’s Lessons on Voting, we do vote with our wallet, our time, our commitment to the messages that compel us to act.- Voting is free. – Some people really like to vote. It builds a connection for them. – A big part of voting are…