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Posts from Jon Arnold...

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Testing Your Way To a Better Idea (Part Three)

So if you’re still with me, we’ve talked about: Product Ideation User identification User acquisition User verification Conversion testing Surveying …whew! Now, we’ll go into actual prototyping. You finally get to think about your product again! Usability The best kind of study is face-to-face. Asking open ended interview questions allows the user to guide you…

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Testing Your Way To a Better Idea (Part Two)

Last time we talked about the importance of a verified, evolving idea. We talked about how telling a story about your idea would engage users. Then, we talked about how to brainstorm our target users. Now, we need to take those ideas and thoughts and start applying actual data to them. Research Through Ads The…

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Testing Your Way To a Better Idea (Part One)

At the core of Centresource, we care about ideas. Ideas create products and services. They connect us to other people. They lead to changing things. When we talk about products, services, people, change, and ideas… we sometimes think about Steve Jobs. He had an uncanny knack for understanding what people would like (and thus what they’d…

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The Weekly Review

When people think about productivity and David Allen’s Getting Things Done system, they often think about creative ways to approach planning, checklists and the notion of ubiquitous capture. What can get overlooked is actually the most important part of the system: the weekly review. Getting a chance to step back and review once a week…

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Natural and Reactive Planning

In David Allen’s Getting Things Done, he breaks down how our brain naturally plans a project or task. It’s a very straightforward process on the surface. Your mind figures out what it wants, then figures out how to get there, then unrolls the plan. Despite it’s simplicity, too often we ignore this instinctual methodology and…

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TL;DR

Ah, TL;DR. The go-to answer from any web developer who receives an email or blog post that makes their eyes glaze over. TL;DR (too long; didn’t read) is a battle cry for brevity, a filter for signal from the noise. The typical response to such a claim is a simple rewrite: find me the meat…

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Stand In the Place Where You Work

Sometime in 2012, I made the decision to invest in a standing desk. After seeing terrifying headlines like “He Who Sits the Most Dies the Soonest”, I wanted to make a better health choice for myself. I’m also on my feet a lot anyway—I spend a lot of time consulting with others in the building,…

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Who Speaks Digital Archive

Who Speaks for the Negro? This week Vanderbilt in conjunction with CentreSource launched a site dedicated to the timeless work of Robert Penn Warren. We are so excited! This was a major undertaking for both our staff and the Robert Penn Warren team at Vanderbilt. In 1965, Random House published Robert Penn Warren’s book titled Who Speaks…

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February Mixer!

    It’s that time again: the FIRST #CSMixer of 2012!  Come on out to catch up, network and generally geek out!  We’ll have great finger foods and beer graciously provided by our friends at Blackstone. So be sure you RSVP, and we’ll see you all on Thursday!